15% Off Backbar sizes
Indulge curls with BIG-TIME love and benefits! Stock up on all your faves for you and your clients to enjoy. Limited time only. Contact your local distributor for promo details.
AS A GLOBAL LEADER IN CURL EDUCATION, WE’RE HERE TO SUPPORT YOU WITH EXPERTISE, DERMATOLOGIST CO-DEVELOPED PRODUCTS, AND COMMUNITY.
The New Deva
Fresh look, new formulas, who’s this? Scientifically-rooted, Dermatologist Co-Developed, and stylist-approved, many of our formulas now have upgraded technology with added benefits to support Curl Flexibility™.
NEW RELAUNCH MARKETING DOWNLOADS
You’ll love eye-catching signage highlighting Curl Flexibility™, product guides, logos, comparison charts, and more! We have everything you need to keep your clients coming back and your sales on the rise.
Becoming a curl care expert will elevate your career as a stylist giving you next-level skills to serve the curl community. So, are you ready? Because DevaCurl® education is here to support you & help you thrive.
Become a Curl Boss
60%
People with naturally wavy or curly hair in the USA
2x
Average increase in income after becoming certified
90K
Deva services booked through the Stylist Finder a month
6K
Deva Inspired Stylists have graduated from the DevaCurl Academy
Devachan Soho is Open!
Learn about our new health and safety measures and what clients can expect when they come in for their appointment.
@devacurlpro